Looking
for a fast-paced, challenging career? A major in Communication may
be just the thing! With a major in Communication, you’ll be
able to choose a concentration in Advertising/Public Relations, Business
Communication, Healthcare Communication, or Print/Broadcast Journalism.
The University of Mobile’s School of Business provides an emphasis
on written and oral communication and teamwork with a focus on Biblically-based
ethics using innovative teaching techniques such as case analysis and
computer simulation. You will have opportunities for field trips to
area businesses, internships in a variety of settings, and hands-on
experience doing real-world research. The School of Business also provides
opportunities for leadership roles in a variety of student clubs and
organizations.
Major in Communication
A major in Communication allows you to choose a concentration
in Advertising/Public Relations, Business Communication, Healthcare
Communication or Print/Broadcast Journalism. The core requirements
for a Communication major with a concentration in Advertising/Public
Relations, Business Communication and Print/Broadcast Journalism include:
• Communication Theory
• Mass Communication
• Cross-Cultural
• Advanced Public Speaking |
• Interpersonal
Communication
• Communication
Research
• Communication
Law and Ethics
• Persuasion |
The core requirements for a Communication major with a concentration in Health
Care Communication include: |
• Communication Theory
• Mass Communication
• Cross-Cultural
• Advanced Public Speaking |
• Interpersonal
Communication
• Leadership
Skills/Parliamentary Procedures
• Persuasion |
Concentration in Advertising/Public Relations
A
concentration in Advertising/Public Relations offers the perfect
opportunity to use your creativity, and to develop strong
speaking and writing skills. You’ll join other self-motivated
individuals as you learn from experienced, highly-qualified faculty.
Requirements
A concentration in Advertising/Public Relations requires completion
of Marketing Communication, Principles of Public Relations, Principles
of Advertising, Public Relations Campaigns, Organizational Communication,
Direct Marketing, Internet Applications, and Electronic Media.
Career Opportunites
Advertising/Public Relations provides career opportunities in a
wide variety of positions in Marketing, Advertising, or Public Relations.
These positions are found in many types of corporations including:
• Non-profit firms
• Government organizations
• Educational institutions
• And many others!
Concentration in Business Communication
Strong interpersonal skills, critical thinking
abilities, an aptitude for group leadership, and a talent for
conflict management - these are the qualities you’ll
find in the students concentrating in Business Communication.
Requirements
A
concentration in Business Communication requires completion of
Intro to
Business, Principles of Management, Principles of Marketing,
Organizational Communication, Business and Technical
Writing,
Principles of Public Relations, Principles of Advertising,
and Leadership Skills and Parliamentary Procedures.
Career Opportunites
Career opportunities are available in:
• Management • Consulting
• Merchandising • Human
Resource Management
• Organizational Development • And
much more!
Concentration in Healthcare Communication
Become
a part of the growing area of the healthcare industry with a concentration
in Healthcare Communication from the University of Mobile.
The healthcare industry is very active and is projected
to continue to be a growing field, especially with the aging
population and their need for services. Along with the need
for medical personnel is an opportunity for communication
professionals who have a specific interest and education in
healthcare issues. Particularly in the healthcare field, there
is a need to communicate effectively with the public and medical
staff on a variety of issues from financial to medical.
This concentration, offered with a major in Communication, will prepare
you with the necessary skills and experience for a career in the healthcare communication
arena.
Requirements
A concentration in Business Communication requires
completion of Principles of Management, Marketing Communication, Organizational
Communication, Principles of Public Relations, Nursing Ethics, Client
Assessment, Healthcare Financing, Gerentology, Drugs and Society, and
CPR.
Career Opportunites
Career opportunities include working on administrative teams at:
• Hospitals
• Pharmaceutical Firms
• Drug rehabilitation clinics
• Senior care facilities
• Mental Health Centers
• Medical Centers
• And many more!
Psychology Minor -
You must minor in psychology with courses such as human growth
and development, death and dying, counseling, and organizational
behavior.
Concentration in Journalism
Inquisitive minds - inquire here! A concentration in
Journalism will enable you to build upon your already strong interpersonal
and time management skills while also enhancing your interviewing
abilities. Join others who have a strong aptitude for oral and
written communication, a media presence, and a commitment to self-discipline
to prepare for a successful career in Journalism.
Requirements
A concentration in Journalism requires completion of Intro
to Photography, Intro to Journalism, Newspaper Reporting,
Editing and Newspaper Production, Christian Broadcasting, Broadcast Journalism,
Advanced Composition, and either Principles of Advertising or and Intership.
Career Opportunites
Career opportunities are available in:
• Newspapers • Television
• Radio • Magazines
• Entertainment Industry
For more information,
contact Dr.
Judith McPeak, Chair
of the Communications Department.
